Tag Archives: entrepreneurship

No One Claims Free $300 Gift Card; QR Code Only Way to Access Prize

MINNEAPOLIS, MN — A local internet start-up, Business Organization, Ideas, Solutions, and Energy, last week launched a marketing campaign that BOISE President and CEO Mark Thompson could only describe as “a complete and utter failure.” Thompson, whose company strives to provide “strategies, tips, and directions” to improve the efficiency and productivity of businesses worldwide, said his Marketing Intern, Billy Keyman, came up with the idea of giving away a $300 Amazon.com gift certificate as a way to drum up business.